PEGACPMC74V1 Online Practice Questions and Answers

Which statement about campaign tests is true?

A. Results of a new test replace the old one.

B. Tests must be executed before submitting a campaign for execution.

C. Test results can be deleted.

D. Tests generate user-defined reports only.

Next-Best-Action is a customer-centric marketing paradigm that balances ______________.

A. the customer's needs with the business objectives

B. growth, retention, service, and risk mitigation

C. business revenue with margin

D. relevancy, context, timeliness, and consistency

In an offer flow, which is a valid value for the Response field in the Update Status shape?

A. Neutral

B. Resolved-Rejected

C. Rejected

D. Negative

Which property holds the information regarding control group membership?

A. ControlGroupName

B. MktValue

C. MktName

D. pyOutcome

In a decision strategy, which decision component both filters relevant offers and prioritizes these offers?

A. Prioritization component

B. Filter component

C. Group By component

D. Switch component

Which of these belongs to the same group as the prioritization component?

A. Filter

B. Proportion

C. Data import

D. Data join

In which channels is the Contact Policy applicable?

A. Inbound

B. Web and Call Center

C. Omni-channel

D. Outbound

In the context of real-time containers, how do you control what happens when a customer clicks on the offer?

A. By configuring the click through connector in an offer flow

B. By defining a real-time event

C. By specifying the click through URL

D. By specifying the call to action

In a real time container, if the Click through behavior is set to Capture click through only, then the ____________.

A. click through URL is not returned

B. offer flow is not initiated

C. channel only records the click through

D. click through is not recorded in the interaction history

A Real-time Event can be associated with a ____________________.

A. strategy rule

B. segment rule

C. customer

D. geo-fence rule