GOOGLE-ANALYTICS Online Practice Questions and Answers

By default, which of these are NOT Remarketing audiences that you can define?

A. Users who played a video on your website

B. Users who visited a specific page on your website

C. Users who visited your physical store

D. Users who speak a particular language

Which report demonstrates how well specific parts of your website performed?

A. Content Drilldown report

B. Frequency and Recency report

C. Location report

D. Top Events report

Which campaigns require you to add manual tags to destination URLs for tracking?

A. AdWords and email campaigns

B. Email campaigns

C. AdWords campaigns

D. None of the above

Which of the following criteria could NOT be used for a Dynamic Remarketing audience?

A. Users who viewed your homepage

B. Users who viewed a search result page on your website

C. Users who returned an item they purchased

D. Users who viewed product detail pages

By default, which of these traffic source dimensions does Google Analytics capture for each user that visits your website?

A. Source, Medium, Campaign, and Ad Content

B. Campaign and Medium

C. Campaign and Ad Content

D. Source and Medium

You can only apply a Custom Dimension to data that was collected after you created the dimension.

A. False

B. True

Smart Goals are created automatically by Google's machine-learning algorithms.

A. True

B. False

To recognize users across different devices, what feature must you enable?

A. Audience Definitions

B. Attribution Models

C. User ID

D. AdWords Linking

When will the Analytics tracking code send an event hit to Google Analytics?

A. Every time a user performs an action with event tracking implemented

B. Every time a user makes a reservation

C. Every time a user adds an event to their calendar

D. Every time a user performs an action with pageview tracking implemented

If you want to track users and sessions across multiple domains, what must you set up?

A. Cross-domain tracking

B. AdWords Linking

C. Ad Exchange Linking

D. Data Import